The UGC creators guide to contracts

Kite.site is supporting the best UGC creators in the world to earn more & admin less.

George Brown

6 May 2024

Are you a content creator feeling overwhelmed by the ins and outs of contracts? Don’t sweat! Let's break it down together. We'll talk about what they are, how to use them, and what to watch out for.

Why Contracts Matter

Contracts are super important for protecting you and your work as a creator. Sometimes, though, they can be a bit tricky. Let's go over the key parts of contracts to make sure everything's fair for you and the brand you're working with.

1. Checking Deliverables: Making Sure Things Match Up

When you get a contract, the first thing to do is check what you're supposed to deliver. This makes sure you're on the same page about what you're creating and how much you're getting paid for it. Whether it's your contract or one from the brand, knowing exactly what's expected is key.

Effective Example: You agree to create three Instagram posts and one YouTube video for a brand's marketing campaign. The contract clearly outlines these deliverables, ensuring both parties understand the scope of work.

Less Effective Example: The contract mentions "social media content" without specifying the platforms or types of posts required. This ambiguity can lead to misunderstandings about what needs to be delivered.

2. Understanding Indemnification: Protecting Yourself

This part might sound fancy, but it's important. Indemnification basically means that if something goes wrong, you and the brand aren't held responsible. It's like a safety net to keep you both out of trouble.

Strong Example: The contract includes an indemnification clause stating that neither party will be held liable for any legal claims arising from the content created for the campaign. This protects both you and the brand from potential legal issues.

Weak Example: The contract lacks an indemnification clause, leaving you vulnerable to being held responsible for any unforeseen issues related to the campaign

3. Figuring Out Exclusivity and Copyright: Keeping Your Rights Safe

Exclusivity is about whether you can work with other similar brands for a while. Copyright is about who owns the content you create. Knowing where you stand on these things helps protect your creative work.

Positive Example: The contract specifies that you are free to work with other brands in the same industry after a three-month exclusivity period with the current brand. This allows you to maintain flexibility in your collaborations while honoring the current partnership.

Less Desirable Example: The contract states that you cannot work with any competing brands for an indefinite period, limiting your future opportunities and creative freedom.

4. Getting Fair Payment: Making Sure You're Paid Right

Getting paid is pretty important, right? Some brands pay after 30 days, others upfront, and some after you've finished your work. Knowing when and how you'll get paid is crucial.

Favorable Example: The contract outlines a payment schedule with clear terms, stating that you will receive 50% of the total payment upfront and the remaining 50% upon completion and approval of the deliverables.

Less Ideal Example: The contract lacks clarity on payment terms, leaving you uncertain about when and how you will receive payment for your work.

5. Meet KiteSite: Making Contracts Simple

Guess what? There's a cool platform called KiteSite that helps with all this contract stuff. It makes things easier for creators like you so you can focus on your content.

So the next time you have a collaboration, remember to have a contract, read the terms carefully, and secure those deals!

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